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Page One: August 2018
Lead Generation: Optimize these channels for lead generation

Lead Generation

If you’re anything like 63% of businesses, lead generation is your top priority. Can you increase leads? Watch this video to discover ways to make your content work harder for you.

Workshop Your Marketing Solution

Sometimes, in marketing, it’s easy to jump from the problem to a solution. But the solution doesn’t always work. Do you know the real question behind the question? The stated problem is rarely the true issue, so problems persist.

Break through with this free, downloadable workbook designed to guide the solutions to your toughest marketing problems.

Why the Best Marketing Tool Isn’t One-Size-Fits-All

Clients often come to us with a specific idea in mind: a piece of content they want to create to solve a problem or fulfill a specific need. We wanted to create a tool, a shortcut, for our diverse client base to get sound advice for choosing digital or print.

Follow our process at grossbauer.com.

No Place Like Pinterest for the Holidays

It’s time to start thinking about B2C holiday campaigns. How are people using social media to shop?

Pinterest has 200 million monthly users and has grown 40% since last year78% of Pinners say content from brands on the platform is helpful

How do weekly pinners use Pinterest?
90% to make purchase decisions
59% to find out more about their purchases
72% are inspired to shop when they aren’t actually looking for anything

What about holidays? 71% of shoppers say they like searching for gifts online. Pinners start searching for Christmas ideas nearly two times earlier than people who don't user Pinterest. Source Pinterest

Missed an issue of Page One? Catch up with previous issues.

Why these cookies can change your marketing forever. February 2021 2020 in 3 Questions October 2020 July 2020 Is anyone reading your mass emails? June 2020 Color Matters: Black, and the changing consumer landscape May 2020 Podcasting, Creativity in Crisis, and Video Tips